If you are in the restaurant business, you know that the story of the slower months is real. Winter is one of the quietest seasons for the restaurants in Paso Robles. Due to the dip in mercury, people tend to stay at home during this time. That means, no business for the restaurant.
The cost of running 5 cities delivery, however, remains the same all over the year. So, how can you make your restaurant sustain if there are no customers to serve? You have to adapt some attention-grabbing methods to lure the customers. If you are trying to raise the number of sales in the slow months, check the following methods out.
There is hardly anyone who does not love to celebrate their birthday. What's a better way to celebrate the day if you have a free treat at any restaurant? You have to fashion a method of giving a gift without damaging your business. You can offer free drinks or appetisers. A completely free entree can also be a great gift to the birthday boy/girl. This treat can bring only one customer. But, people like to celebrate their birthdays with friends and family. So, the chances are, you have to cater to a large group of people.
Loyalty Programs
New customers are important. However, you should not overlook the importance of old and loyal customers. It is, in fact, a lot easier to make your old customer comes back to your pace than inviting a new one. Loyalty programs are one of the best methods to make your old customers return to your place. There are a variety of loyalty programs available in the market. You can follow their trend or can create a loyalty program from scratch.
Happy Hour Mix-Ups
Happy hour deals are one of the ideal ways to increase your sales. The happy hour sales generally are given to the slowest hour of the day. However, you can tweak the details of this deal and can offer it in the slow months. In most places, the happy hour menu never changes, and it becomes boring fast. So, if you are launching a happy hour campaign, make sure to modify the menu after every few weeks. It will keep the customers engaged.
The motto of all these changes is to make your restaurant visible during these slow months. The more visible you become, the more customers you will get. So, try to become the talk of the town, and you will get customers by hundreds.
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